Green software is yet to reach the tipping point—that magic moment when an idea, trend, or social behaviour crosses a threshold, tips, and spreads like wildfire. Part of our role should be to make our own evangelism unnecessary and green software the default.

Business leaders need to set a direction. To do that effectively it is necessary to know what you're trying to measure to promote change, and drive the adoption of green software engineering practices.

I wrote a blog for the Green Software Foundation - the start of a recurring series that I'm very excited about - Call to Action (CTA) -  practical steps for spreading the message of green software within organisations. I've been invited to regularly write and share my thoughts on spreading